APRIL 2017 SPOTLIGHT-A-MEMBER
Northbound Outfitters/Cross Country Ski Shop
Owners: Heather Compton, Gabe Williams, Brian Royce, Karrie Williams
6041 W. M-72, Grayling, MI 49738
Phone: 989-348-8558 / Fax: 989-348-8558
Year Began: 2011
How many staff/volunteers do you employ? Full time: 4, Part time: 15
We bought the cross country ski shop from Dick Fultz in 2011 and moved it to the newly constructed building on M72. We brought in the bicycle shop in August 2013. Bob Smith, Craig “Jake” Jacobs have been with us since we opened. We opened a seasonal food truck on the property in 2016.
What product or service does your business provide?
We are a full service bicycle shop, cross country ski shop that services snowboards and downhill skis, watersports shop—including premier canoes, kayaks, and stand up paddle boards. We carry the comfiest clothing for activity, career, and relaxation, including shoes, boots, etc. We also provide ski and snowshoe rentals. We have a demo trail behind our shop to try out equipment in the summer and the winter months, and we provide free skiing for kids every Saturday.
What is a product/service that you provide that people may not know?
It is possible that people do not know that we have a ton of bags, belts, water bottles, hats, sunglasses for everyday people. We are not just a shop for people that are moving and grooving at high speeds. We have amazing socks, headbands, gloves, scarves, purses, etc. Fashion and function where some of the clothes are for both, and some are just for fashion. We also carry a large selection of YETI products, and a great selection of Hammocks and accessories. GIFT CERTIFICATES also!
What is a unique fact about your business that people may not know?
- We price match everything…item for item… size for size… color for color. We price match the internet or any other competitor.
- We also allow and RECOMMEND free demos…try before you buy on kayaks, canoes, bikes, skis, snowshoes or anything.
- Our customer service is our bread and butter. When we mess up, we make it right and if we don’t mess up, we still make it right. We just like our customer to be happy at Northbound.
- Free shipping on orders over $100.00 on our www.xcskishop.com website.
- All of our products have some warranty on them. Some lifetime, some a year. But, we only carry top notch quality gear from companies that stand behind their products.